Skip to content
View codewordcreative's full-sized avatar
🌄
Doing what I can to build a sustainable web
🌄
Doing what I can to build a sustainable web
12 followers · 20 following

Achievements

Achievement: QuickdrawAchievement: YOLOAchievement: Pull SharkAchievement: Starstruck

Achievements

Achievement: QuickdrawAchievement: YOLOAchievement: Pull SharkAchievement: Starstruck

Block or report codewordcreative

Block user

Prevent this user from interacting with your repositories and sending you notifications. Learn more about blocking users.

You must be logged in to block users.

Maximum 250 characters. Please don’t include any personal information such as legal names or email addresses. Markdown is supported. This note will only be visible to you.
Report abuse

Contact GitHub support about this user’s behavior. Learn more about reporting abuse.

Report abuse
codewordcreative/README.md

Rose Newell

Full-stack sustainable web developer, copywriter, content designer, and technical SEO consultant based in Berlin.
Native in English, fluent in German.


rosenewell.co.uk
codeword: creative
English Rose Berlin

Susty Icons
ChromaMo.de

LinkedIn  Bluesky  Mastodon  Xing


About

I build fast, sustainable websites, with completely hand-coded HTML, CSS, JS, and SVGs. Or I build impressively fast and sustainable WordPress sites complete with my own custom plugins for optimal function and efficiency. I also write native English copy to drive clicks and convert. I optimise all code, copy, and assets for users and search engines. Put simply, I design content that works, building brands and strategy that translate into success. Oh, and I translate from German, too.


What I do

  • Sustainable web consultant
  • Full-stack web developer
  • Technical and on-page SEO consultant
  • Conversion copywriter
  • Content designer
  • Brand strategist
  • Technical marketing specialist
  • Sustainable icon designer
  • Automation and tooling tinkerer
  • English-native translator, fluent in German
  • Web standards nerd
  • W3C Invited Expert, Editor, and UX Co-Lead (until recognition as Editor): Sustainable Web Guidelines

Where I can help

🛠️ Web and Digital Strategy
Ultra-efficient WordPress or hand-coded static builds. Better performance and UX, lower hosting costs, and GDPR-compliance and accessibility built in by design. Multilingual, performance and sustainability tools and audits.

🔍 Technical SEO and Analytics
On-page, technical, and international SEO for visibility and search performance, even in the AI era. Thorough audits covering performance and user behaviour, revealing clear and actionable next steps (and quick wins).

✍️ Content and Brand Strategy
Copy that converts and a strategy that sticks, backed by intercultural marketing insights, advanced UX knowledge, and a knack for translating technical subjects into language the world can understand.

🌱 Sustainable Digital Systems
Migrate off big tech to secure, sustainable, EU/EEA-based infrastructure. Private clouds, email, backups, monitoring, APIs, and automated workflows. I focus on FOSS and privacy-first, sustainable implementations with Linux.

How I work

Consulting and audits

SEO, sustainability, performance, and UX reviews with two-hour walkthroughs and actionable recommendations.

End-to-end projects

Full-scope projects spanning strategy, content, UX, and technical implementation.

Full-stack freelance

Team integration to cover any gaps: web dev, copywriting, UX, brand strategy, tech, or bilingual expertise.


Want the full picture, or want to get in touch? Head to rosenewell.co.uk.

Based in Berlin, Germany (GMT+1/CET)

LinkedIn  Bluesky  Mastodon  Xing

Pinned Loading

  1. susty-icons susty-icons Public

    Susty Icons are sustainable icons: A free and open source SVG icon set optimised for performance and sustainability. Low on data and rendering effort, complete with sprite sets and CSS demos. GH is…

    26

  2. bash-uptime-monitor bash-uptime-monitor Public

    A simple bash script uptime monitor designed for simplicity and efficiency. Runs on a Raspberry Pi 2.

    Shell 2

  3. advanced-dns-checker advanced-dns-checker Public

    A CLI node.JS tool for fetching and logging all DNS records for backup and inspection.

    JavaScript 18 1

  4. bot-block-list bot-block-list Public

    An effective bot blocking list that can be dragged and dropped into .htaccess. There's robots.txt guidance, too, though that is mostly to just not rely on robots.txt!

    4

  5. eco-mode eco-mode Public

    Eco Mode is a repo of code snippets and assets to support light/dark/eco mode support. With sustainable and efficient SVGs, JS, HTML, CSS snippets, and implementation advice

    JavaScript 3

  6. temp-dns-override temp-dns-override Public

    A small utility for Linux-using web developers who can't be bothered to do flush dns on their router and everything or wait for DNS to propagate.