Add Business Files: overview, schedule, Research

business/overview.md

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+# 1. InstarLab Inc. description
+**Type:** 501(c)(3) Nonprofit Research Institute  
+**Identity:** A next-generation R&D and Innovation Lab redefining scientific discovery, emerging technology, and cross-disciplinary research.
+## Who We Are
+Instar Lab is a nonprofit research institute founded to challenge the boundaries of science, technology, and human understanding. As a futuristic lab built for exploration, we welcome bold ideas, unconventional thinking, and experimental breakthroughs that defy traditional limits.
+## What We Do
+We conduct advanced research, develop high impact STEM labs, and cultivate intellectual property that advances both public knowledge and practical technology. From scientific theory to experimental tools, our work supports a wide spectrum of innovation across disciplines and beyond convention.
+## Who We Serve
+We support a global community of:
+- Scientists and researchers
+- University students and faculty
+- Inventors, futurists, and technologists
+- Public institutions and private collaborators
+Through our academic partnerships and STTR collaborations, we serve as both a proving ground and launchpad for next-generation ideas.
+## What Makes Us Unique
+- **Cross-Disciplinary Focus:** We blend science, business, and technology into unified research platforms.
+- **Experimental Freedom:** We prioritize radical curiosity, weird ideas, and unconventional methods.
+- **Biomimicry & Futurism:** We learn from nature and apply emerging scientific paradigms to real-world systems.
+- **Built-In Partnerships:** Our lab serves as the official innovation partner to Hackney University and actively participates in STTR-funded collaborations.
+- **Self-Funded, Mission-Driven:** We reinvest internal grants into breakthrough research and IP development.
+## Vision
+Instar Lab aims to become a global hub for transformative research and innovation—an institute where fearless exploration, disruptive ideas, and futuristic science come together to inspire the next era of human progress.
+## Key Themes
+- Innovation without boundaries
+- Cross-discipline collaboration (Science + Business + Tech)
+- Future-facing research (quantum, biology, AI, etc.)
+- Radical curiosity and scientific freedom
+## 2. Purpose of Website
+**Primary Purpose:**  
+To establish INSTAR Lab as a premier partner for disruptive R&D, foster trust in our vision, and initiate collaboration with innovators across sectors and disciplines.
+
+**If this website could accomplish only one thing:**  
+Spark meaningful research partnerships and secure interest from funding programs, private collaborators, and university stakeholders who share our passion for high-risk, high-reward innovation.
+
+**Secondary Purposes:**  
+- Provide clear access points for collaboration, partnership, and lab use  
+- Showcase success stories, unique research focus areas, and our IP pipeline  
+- Share insights, ideas, and updates that reflect the spirit of radical curiosity  
+- Build long-term visibility and alignment with government, nonprofit, and academic R&D efforts
+# 3. All Business Codes
+
+This section includes all relevant industry and government classification codes for Instar Lab.
+
+## NAICS Code(s)  
+*(North American Industry Classification System)*  
+- **541715** – Research and Development in the Physical, Engineering, and Life Sciences (except Nanotechnology and Biotechnology)  
+- **541713** – Research and Development in Nanotechnology  
+- **541714** – Research and Development in Biotechnology (except Nanobiotechnology)  
+- **541720** – Research and Development in the Social Sciences and Humanities  
+- **541690** – Other Scientific and Technical Consulting Services  
+- **541611** – Administrative Management and General Management Consulting Services  
+- **541512** – Computer Systems Design Services  
+## SIN(s)  
+*(Special Item Numbers – for GSA Schedules)*  
+- **541715** – R&D in Physical, Engineering, and Life Sciences  
+- **541611** – Management and Financial Consulting  
+- **54151S** – IT Professional Services  
+- **541720** – R&D in Social Sciences and Humanities  
+- **611430** – Professional and Management Development Training  
+## SIC Code(s)  
+*(Standard Industrial Classification)*  
+- **8731** – Commercial Physical and Biological Research  
+- **8732** – Commercial Economic, Sociological, and Educational Research  
+- **8748** – Business Consulting Services, Not Elsewhere Classified  
+- **8742** – Management Consulting Services  
+## PSC Code(s)  
+*(Product Service Codes)*  
+- **AJ12** – R&D: General Science/Technology – Applied Research  
+- **AJ11** – R&D: General Science/Technology – Basic Research  
+- **AJ13** – R&D: General Science/Technology – Advanced Development  
+- **AS11** – R&D: Life Sciences – Basic Research  
+- **AS12** – R&D: Life Sciences – Applied Research  
+- **R425** – Support: Professional – Engineering/Technical
+## 4. Marketing Strategy and Goal of the Website
+### Marketing Channels  
+- **SEO** to attract science and future focused traffic  
+- **LinkedIn, X, YouTube** for outreach to innovators and partners  
+- **University & Research Networks** for student and faculty engagement  
+- **STTR & Government Listings** for institutional visibility  
+- **Email Campaigns** for research updates and supporter engagement
+### SMART Goal  
+ Generate 50 qualified collaboration inquiries through the website contact form within the first 90 days of launch.
+
+## 5. Call to Actions Desired
+**Primary CTAs:**  
+- **"Propose a Research Partnership"** Invite collaborators to pitch aligned projects  
+- **"Request Lab Access"** Let students or partners schedule use of our facilities  
+- **"Submit an STTR Proposal"**  Enable quick onboarding for government-backed projects  
+- **"Book a Discovery Call"**  Allow stakeholders to quickly engage with our leadership
+
+**Secondary CTAs:**  
+- **"Download Our Research Overview"**  A concise PDF describing core services and areas  
+- **"Explore Innovation Themes"**  Guide visitors through our future-facing work  
+- **"Join Our Mailing List"**  Keep engaged audiences updated on breakthroughs  
+- **"Meet Our Collaborators"**  Highlight our growing network of institutions and partners

business/research.md

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+# Research & Market Analysis
+## 1. Gap Analysis
+This section identifies strategic opportunities where INSTAR Lab can differentiate itself from major competitors in the scientific research and innovation ecosystem.
+### Top Competitors Analyzed
+- [Microsoft](https://www.microsoft.com)
+- [Boston Dynamics](https://www.bostondynamics.com)
+- [CERN](https://home.cern)
+- [Allen Institute](https://alleninstitute.org)
+- [HHMI / Janelia Research Campus](https://www.janelia.org)
+- [Draper](https://www.draper.com)
+- [SRI International](https://www.sri.com)
+- [Chan Zuckerberg Biohub Network](https://www.czbiohub.org)
+- [Broad Institute](https://www.broadinstitute.org)
+- [Whitehead Institute](https://wi.mit.edu)
+- [Wyss Institute](https://wyss.harvard.edu)
+- [NVIDIA](https://www.nvidia.com) 
+### Gaps in Competitor Offerings
+| Competitor | Missing Feature or Gap | Opportunity for INSTAR Lab |
+|------------|-------------------------|-----------------------------|
+| Microsoft | Lack of MSME-focused scientific platforms | Provide R&D tools specifically designed for small labs and startups |
+| Boston Dynamics | Focus is on robotics only | Offer broader simulation and Omniverse integration for life sciences and materials |
+| CERN | Public-facing tools are highly specialized | Democratize complex research tools for broader educational use |
+| Allen Institute | Research-heavy, limited public API or tool access | Build openly accessible, modular scientific toolkits |
+| Janelia / HHMI | Limited focus on digital twin systems or Omniverse | Introduce R&D pipelines using simulation-driven experimentation |
+| Draper | Focuses on defense and aerospace contracts | Serve civilian science, policy research, and academic innovation |
+| SRI International | Strength in AI, but not open-source for community use | Open, interoperable AI models for public sector and nonprofits |
+| Biohub Network | Strong in bio-collaboration but lacks scalable cloud tools | Offer scalable R&D infrastructure with plug-and-play scientific modules |
+| Broad Institute | Genomic focus with few multi-disciplinary toolkits | Integrate physical science, biology, and climate simulation in one system |
+| Whitehead Institute | Exceptional research, low emphasis on real-time collaboration tools | Deliver remote co-research environments with live simulation |
+| Wyss Institute | Strong in bio-inspired design, but internalized projects | Offer accessible applied design labs for MSMEs and students |
+| NVIDIA | Technical foundation only; no turnkey research solutions | Package simulation and AI into usable, targeted solutions for scientists |
+---
+## 2. Market Research
+### Target Audience / Customer Persona
+- **Primary Audience:** Scientific institutions, R&D centers, policy labs, MSMEs, public research agencies  
+- **Job Titles:** Research Director, Innovation Officer, Government Research Lead, Science Educator, Nonprofit Program Manager  
+- **Goals:**  
+ - Streamline experimentation  
+ - Increase collaboration across institutions  
+ - Reduce prototyping costs  
+ - Accelerate innovation lifecycle  
+- **Online Habits:**  
+ - Explore GitHub, ArXiv, ResearchGate  
+ - Attend virtual symposiums and webinars  
+ - Use open-source tools and AI platforms  
+ - Engage in communities like Kaggle, Discord science groups, Omniverse forums  
+### Competitor Analysis Summary
+| Competitor | Strength | Weakness |
+|------------|----------|----------|
+| Microsoft | AI and cloud integration | Not science-specific or open-access focused |
+| Boston Dynamics | World-class robotics | Limited to mobility and closed hardware |
+| CERN | Fundamental physics research | Low engagement with broader R&D community |
+| Allen Institute | Neuroscience leadership | Closed ecosystem; low external usability |
+| Janelia / HHMI | Brain research & imaging | Does not scale or serve policy/science outreach |
+| Draper | Precision engineering | Defense-centric and proprietary |
+| SRI | Innovation lab pedigree | Limited tools for emerging scientists and educators |
+| Biohub Network | Collaborative biology | No engineering/simulation convergence |
+| Broad Institute | Genomic platforms | Not general-purpose R&D or simulation ready |
+| Whitehead Institute | Strong discovery science | Missing cross-sector applications and open tools |
+| Wyss Institute | Biologically inspired design | Internalized and limited MSME support |
+| NVIDIA | Omniverse and AI leader | No integrated research or knowledge management layer |
+---
+## 3. SWOT Analysis
+### Strengths (Internal)
+- Deep R&D capability using the ORBITAL Dream System  
+- Multidisciplinary integration across sciences  
+- Agile, nonprofit-driven structure with service flexibility  
+- Unique focus on simulation and Omniverse for MSMEs and public institutions  
+### Weaknesses (Internal)
+- Limited name recognition compared to large institutions  
+- Lack of legacy funding channels  
+- Still scaling infrastructure and support pipelines  
+- High dependence on niche digital tools and frameworks  
+### Opportunities (External)
+- Increased demand for open science and collaborative R&D  
+- Growing market for AI-enhanced research and digital twin platforms  
+- Policy shifts toward inclusive, sustainable innovation  
+- Lack of MSME support from current competitors  
+### Threats (External)
+- Dominance of tech giants with deep capital  
+- Potential regulatory limitations on public science data  
+- Fragmentation of research communities and standards  
+- Risk of vendor lock-in or technical divergence in simulation ecosystems  
+---

business/schedule.md

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+#  Services We Offer
+
+## 1. ORBITAL Dream System
+
+**Description:**  
+
+The ORBITAL Dream System is INSTAR Lab's flagship innovation platform for simulation-enhanced R&D, designed to accelerate scientific discovery and innovation. It integrates real-time modeling, digital twin technology, and data analytics to support mission-critical research in sectors such as climate science, space, biotech, and sustainability.
+
+**Key Features:**
+
+- Real-time simulation and modeling
+
+- Scalable digital twin framework
+
+- Cross-domain R&D integration
+
+- Cloud-native architecture with secure access
+
+**Benefits to the Customer:**
+
+- Speeds up prototyping and experimentation
+
+- Enhances collaboration between researchers
+
+- Provides deep system insights for innovation planning
+
+- Reduces R&D risk through predictive modeling
+
+---
+
+## 2. R&D Innovation Services
+
+**Description:**  
+
+Advanced scientific research services leveraging data, simulation, and frontier technologies. Services are tailored to help institutions and enterprises scale breakthrough discoveries into actionable results.
+
+**Key Features:**
+
+- Custom scientific research teams
+
+- Access to computational models
+
+- Field-specific knowledge transfer
+
+- Specialized workshops and training
+
+**Benefits to the Customer:**
+
+- Enhances institutional innovation capacity
+
+- Reduces cost of in-house R&D setup
+
+- Ensures project-specific scientific rigor
+
+- Accelerates time from idea to impact
+
+---
+
+## 3. Systems Design & Advisory
+
+**Description:**  
+
+Consulting services focused on designing future-ready infrastructure and operational systems using emerging technologies like AI, modeling, and sustainable design.
+
+**Key Features:**
+
+- Enterprise systems architecture
+
+- Research ecosystem planning
+
+- AI-powered forecasting and simulations
+
+- GRC and risk-aware digital planning
+
+**Benefits to the Customer:**
+
+- Minimizes uncertainty in long-term planning
+
+- Brings clarity to scientific and operational strategy
+
+- Supports grant proposals and federal compliance
+
+- Aligns innovation with national research goals
+
+---
+
+## 4. Scientific Simulation & Training
+
+**Description:**  
+
+Immersive, scenario-based training and modeling services for researchers, faculty, and public sector professionals using INSTAR Lab's simulation infrastructure.
+
+**Key Features:**
+
+- Simulation-enhanced coursework
+
+- Technical upskilling for R&D personnel
+
+- Mission rehearsal and systems-level testing
+
+- Remote or on-site delivery
+
+**Benefits to the Customer:**
+
+- Improves decision-making under uncertainty
+
+- Builds institutional readiness for complex missions
+
+- Reduces learning curves for advanced tools
+
+- Enables reproducible science education
+
+---
+
+## 5. Omniverse Integration Support
+
+**Description:**  
+
+Specialized services for integrating NVIDIA Omniverse with R&D workflows. Ideal for teams pursuing collaborative 3D design, simulation, or engineering in digital environments.
+
+**Key Features:**
+
+- Digital twin implementation
+
+- Workflow pipeline integration
+
+- Interoperability consulting
+
+- Plugin and asset customization
+
+**Benefits to the Customer:**
+
+- Expands modeling capability across disciplines
+
+- Accelerates cross-functional collaboration
+
+- Reduces technical friction in 3D environments
+
+- Provides expert support for Omniverse tools
+
+---
+
+**Contact INSTAR Lab for customized solutions:**  
+
+**Website:**  
+
+**Phone:** +1 855-221-4692  
+
+**Address:** 125 Frederick St, Marietta, OH 45750, USA
+## GSA Schedule for INSTAR Lab
+### Contractor Information
+**Business Name:** INSTAR Lab  
+**Address:** 125 Frederick St, Marietta, OH 45750, USA  
+**Phone:** +1 855-221-4692  
+**Website:** https://instarlab.org
+### Business Size and Socioeconomic Status
+**Business Type:** Nonprofit Research Institute  
+**Socioeconomic Status:** Small Business  
+### GSA Contract Vehicle
+**Type:** MAS Multiple Award Schedule  
+**Eligible Users:** Federal State and Local Government Agencies  
+---
+### Terms and Conditions
+### 1. Geographic Scope
+Domestic delivery within the 48 contiguous states, Alaska, Hawaii, Puerto Rico, Washington, DC, and U.S. territories.
+### 2. Ordering Procedures
+Orders must follow procedures as outlined in FAR 8.405-1 and FAR 8.405-2. Customers may use GSA Advantage!® or contact INSTAR Lab directly.
+### 3. Payment Terms
+Payment terms are Net 30 days from receipt of invoice unless otherwise agreed.
+### 4. Labor Category Descriptions
+Detailed labor category descriptions, including minimum qualifications and responsibilities, are available upon request.
+### 5. Degree and Experience Equivalency
+Equivalent experience may substitute for educational requirements and vice versa per INSTAR Lab’s GSA-approved policy.
+### 6. Warranty Provision
+Standard commercial warranty applies unless otherwise specified in individual task orders.
+### 7. Export Packing Charges
+Not applicable.
+### 8. Terms and Conditions of Government Purchase Cards
+Accepted at or below the micro-purchase threshold. Above the threshold, acceptance is subject to negotiation.
+### 9. Cancellation and Termination
+
+Orders may be canceled in accordance with FAR 52.212-4 or the terms specified in individual task orders.
+---