diff --git a/Makefile b/Makefile
index c0a9857..2b4fe1c 100644
--- a/Makefile
+++ b/Makefile
@@ -1,4 +1,4 @@
-VERSION ?= v0.2.0
+VERSION ?= v0.3.0
 GO_CONTAINER_IMAGE ?= docker.io/golang:1.25.3
 
 # Set this to non-empty when building and pushing a release.
diff --git a/manifests/oxide-cloud-controller-manager.yaml b/manifests/oxide-cloud-controller-manager.yaml
index 51ac4d4..47617b7 100644
--- a/manifests/oxide-cloud-controller-manager.yaml
+++ b/manifests/oxide-cloud-controller-manager.yaml
@@ -27,7 +27,7 @@ spec:
         - key: "node-role.kubernetes.io/control-plane"
           effect: NoSchedule
       containers:
-      - image: ghcr.io/oxidecomputer/oxide-cloud-controller-manager:0.2.0
+      - image: ghcr.io/oxidecomputer/oxide-cloud-controller-manager:0.3.0
         name: oxide-cloud-controller-manager
         command:
           - "/usr/bin/oxide-cloud-controller-manager"