diff --git a/ci/do_ci.ps1 b/ci/do_ci.ps1
index 82c70ce8ef..573d6bac72 100644
--- a/ci/do_ci.ps1
+++ b/ci/do_ci.ps1
@@ -34,6 +34,35 @@ $VCPKG_DIR = Join-Path "$SRC_DIR" "tools/vcpkg"
 
 $Env:CTEST_OUTPUT_ON_FAILURE = "1"
 
+function FindAndMergeDllPath {
+  param (
+    [string[]]$AdditionalDirs
+  )
+  
+  $FINAL_PATH = $env:PATH
+  $PATH_SET = @{}
+  $PATH_ITEMS = $FINAL_PATH -split [IO.Path]::PathSeparator
+  foreach ($item in $PATH_ITEMS) {
+    $PATH_SET[$item] = $true
+  }
+
+  foreach ($dir in $AdditionalDirs) {
+    $GLOB_PATTERN = Join-Path "$dir" "*.dll"
+    $DETECTED_DLL_FILES = Get-ChildItem -Path $GLOB_PATTERN -Recurse
+    $DETECTED_DLL_DIRS = $(foreach ($dll_file in $DETECTED_DLL_FILES) {
+        $dll_file.Directory.FullName
+      }) | Sort-Object | Get-Unique
+    foreach ($dll_dir in $DETECTED_DLL_DIRS) {
+      if (-not $PATH_SET.ContainsKey($dll_dir)) {
+        $FINAL_PATH = "$dll_dir" + [IO.Path]::PathSeparator + $FINAL_PATH
+        $PATH_SET[$dll_dir] = $true
+      }
+    }
+  }
+
+  return $FINAL_PATH
+}
+
 switch ($action) {
   "bazel.build" {
     bazel $BAZEL_STARTUP_OPTIONS build $BAZEL_OPTIONS --action_env=VCPKG_DIR=$VCPKG_DIR --deleted_packages=opentracing-shim -- //...
@@ -67,7 +96,7 @@ switch ($action) {
     cmake $SRC_DIR `
       -DVCPKG_TARGET_TRIPLET=x64-windows `
       -DOPENTELEMETRY_BUILD_DLL=1 `
-     "-DCMAKE_TOOLCHAIN_FILE=$VCPKG_DIR/scripts/buildsystems/vcpkg.cmake"
+      "-DCMAKE_TOOLCHAIN_FILE=$VCPKG_DIR/scripts/buildsystems/vcpkg.cmake"
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
       exit $exit
@@ -77,7 +106,7 @@ switch ($action) {
     if ($exit -ne 0) {
       exit $exit
     }
-    $env:PATH = "$BUILD_DIR\ext\src\dll\Debug;$env:PATH"
+    $env:PATH = FindAndMergeDllPath "$BUILD_DIR\ext\src\dll\Debug"
     ctest -C Debug
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -90,7 +119,7 @@ switch ($action) {
       -DCMAKE_CXX_STANDARD=20 `
       -DVCPKG_TARGET_TRIPLET=x64-windows `
       -DOPENTELEMETRY_BUILD_DLL=1 `
-     "-DCMAKE_TOOLCHAIN_FILE=$VCPKG_DIR/scripts/buildsystems/vcpkg.cmake"
+      "-DCMAKE_TOOLCHAIN_FILE=$VCPKG_DIR/scripts/buildsystems/vcpkg.cmake"
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
       exit $exit
@@ -100,7 +129,7 @@ switch ($action) {
     if ($exit -ne 0) {
       exit $exit
     }
-    $env:PATH = "$BUILD_DIR\ext\src\dll\Debug;$env:PATH"
+    $env:PATH = FindAndMergeDllPath "$BUILD_DIR\ext\src\dll\Debug"
     ctest -C Debug
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -125,6 +154,10 @@ switch ($action) {
     if ($exit -ne 0) {
       exit $exit
     }
+
+    $env:PATH = FindAndMergeDllPath "."
+    Write-Output "PATH=$env:PATH"
+
     ctest -C Debug
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -151,6 +184,10 @@ switch ($action) {
     if ($exit -ne 0) {
       exit $exit
     }
+
+    $env:PATH = FindAndMergeDllPath "."
+    Write-Output "PATH=$env:PATH"
+
     ctest -C Debug
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -175,6 +212,10 @@ switch ($action) {
     if ($exit -ne 0) {
       exit $exit
     }
+
+    $env:PATH = FindAndMergeDllPath "."
+    Write-Output "PATH=$env:PATH"
+
     ctest -C Debug
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -196,6 +237,10 @@ switch ($action) {
     if ($exit -ne 0) {
       exit $exit
     }
+
+    $env:PATH = FindAndMergeDllPath "."
+    Write-Output "PATH=$env:PATH"
+
     ctest -C Debug
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -208,7 +253,7 @@ switch ($action) {
       "-C $SRC_DIR/test_common/cmake/all-options-abiv1-preview.cmake" `
       -DWITH_OPENTRACING=OFF `
       -DVCPKG_TARGET_TRIPLET=x64-windows `      
-      "-DCMAKE_TOOLCHAIN_FILE=$VCPKG_DIR/scripts/buildsystems/vcpkg.cmake"
+    "-DCMAKE_TOOLCHAIN_FILE=$VCPKG_DIR/scripts/buildsystems/vcpkg.cmake"
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
       exit $exit
@@ -218,6 +263,10 @@ switch ($action) {
     if ($exit -ne 0) {
       exit $exit
     }
+
+    $env:PATH = FindAndMergeDllPath "."
+    Write-Output "PATH=$env:PATH"
+
     ctest -C Debug
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -240,7 +289,7 @@ switch ($action) {
     if ($exit -ne 0) {
       exit $exit
     }
-    $env:PATH = "$BUILD_DIR\ext\src\dll\Debug;$env:PATH"
+    $env:PATH = FindAndMergeDllPath "$BUILD_DIR\ext\src\dll\Debug"
     ctest -C Debug
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -264,6 +313,10 @@ switch ($action) {
     if ($exit -ne 0) {
       exit $exit
     }
+
+    $env:PATH = FindAndMergeDllPath "."
+    Write-Output "PATH=$env:PATH"
+
     ctest -C Debug
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -316,21 +369,22 @@ switch ($action) {
     cd "$BUILD_DIR"
 
     if (Test-Path Env:\CXX_STANDARD) {
-        $CXX_STANDARD = [int](Get-Item Env:\CXX_STANDARD).Value
-    } else {
-        $CXX_STANDARD = 17
+      $CXX_STANDARD = [int](Get-Item Env:\CXX_STANDARD).Value
+    }
+    else {
+      $CXX_STANDARD = 17
     }
     if (-not $CXX_STANDARD) {
-        $CXX_STANDARD = 17
+      $CXX_STANDARD = 17
     }
     Write-Host "Using CXX_STANDARD: $CXX_STANDARD"
       
     $CMAKE_OPTIONS = @(
-    "-DCMAKE_CXX_STANDARD=$CXX_STANDARD",
-    "-DCMAKE_CXX_STANDARD_REQUIRED=ON",
-    "-DCMAKE_CXX_EXTENSIONS=OFF",
-    "-DVCPKG_TARGET_TRIPLET=x64-windows",
-    "-DCMAKE_TOOLCHAIN_FILE=$VCPKG_DIR/scripts/buildsystems/vcpkg.cmake"
+      "-DCMAKE_CXX_STANDARD=$CXX_STANDARD",
+      "-DCMAKE_CXX_STANDARD_REQUIRED=ON",
+      "-DCMAKE_CXX_EXTENSIONS=OFF",
+      "-DVCPKG_TARGET_TRIPLET=x64-windows",
+      "-DCMAKE_TOOLCHAIN_FILE=$VCPKG_DIR/scripts/buildsystems/vcpkg.cmake"
     )
 
     cmake $SRC_DIR `
@@ -352,6 +406,10 @@ switch ($action) {
       exit $exit
     }
 
+    $env:PATH = FindAndMergeDllPath "."
+
+    Write-Output "PATH=$env:PATH"
+
     ctest -C Debug
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -364,7 +422,9 @@ switch ($action) {
       exit $exit
     }
 
-    $env:PATH = "$INSTALL_TEST_DIR\bin;$env:PATH"
+    $env:PATH = FindAndMergeDllPath "$INSTALL_TEST_DIR\bin"
+
+    Write-Output "PATH=$env:PATH"
 
     $CMAKE_OPTIONS_STRING = $CMAKE_OPTIONS -join " "
    
@@ -389,11 +449,14 @@ switch ($action) {
     mkdir "$BUILD_DIR\install_test"
     cd "$BUILD_DIR\install_test"
 
+    $env:PATH = FindAndMergeDllPath "."
+    Write-Output "PATH=$env:PATH"
+
     cmake $CMAKE_OPTIONS `
-          "-DCMAKE_PREFIX_PATH=$INSTALL_TEST_DIR" `
-          "-DINSTALL_TEST_CMAKE_OPTIONS=$CMAKE_OPTIONS_STRING" `
-          "-DINSTALL_TEST_COMPONENTS=$EXPECTED_COMPONENTS_STRING" `
-          -S "$SRC_DIR\install\test\cmake"
+      "-DCMAKE_PREFIX_PATH=$INSTALL_TEST_DIR" `
+      "-DINSTALL_TEST_CMAKE_OPTIONS=$CMAKE_OPTIONS_STRING" `
+      "-DINSTALL_TEST_COMPONENTS=$EXPECTED_COMPONENTS_STRING" `
+      -S "$SRC_DIR\install\test\cmake"
           
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
@@ -414,10 +477,10 @@ switch ($action) {
     Remove-Item -Recurse -Force "$INSTALL_TEST_DIR\*"
 
     $CMAKE_OPTIONS = @(
-    "-DCMAKE_CXX_STANDARD=17",
-    "-DVCPKG_TARGET_TRIPLET=x64-windows",
-    "-DCMAKE_TOOLCHAIN_FILE=$VCPKG_DIR/scripts/buildsystems/vcpkg.cmake",
-    "-DOPENTELEMETRY_BUILD_DLL=1"
+      "-DCMAKE_CXX_STANDARD=17",
+      "-DVCPKG_TARGET_TRIPLET=x64-windows",
+      "-DCMAKE_TOOLCHAIN_FILE=$VCPKG_DIR/scripts/buildsystems/vcpkg.cmake",
+      "-DOPENTELEMETRY_BUILD_DLL=1"
     )
 
     cmake $SRC_DIR `
@@ -452,7 +515,12 @@ switch ($action) {
       exit $exit
     }
 
+    $env:PATH = FindAndMergeDllPath "."
+
+    Write-Output "PATH=$env:PATH"
+
     ctest -C Debug
+
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
       exit $exit
@@ -464,9 +532,9 @@ switch ($action) {
       exit $exit
     }
 
-    $env:PATH = "$INSTALL_TEST_DIR\bin;$env:PATH"
+    $env:PATH = FindAndMergeDllPath "$INSTALL_TEST_DIR\bin"
 
-    echo "$env:PATH" 
+    Write-Output "PATH=$env:PATH"
 
     $CMAKE_OPTIONS_STRING = $CMAKE_OPTIONS -join " "
 
@@ -484,11 +552,15 @@ switch ($action) {
     mkdir "$BUILD_DIR\install_test"
     cd "$BUILD_DIR\install_test"
 
+    $env:PATH = FindAndMergeDllPath "."
+
+    Write-Output "PATH=$env:PATH"
+
     cmake $CMAKE_OPTIONS `
-          "-DCMAKE_PREFIX_PATH=$INSTALL_TEST_DIR" `
-          "-DINSTALL_TEST_CMAKE_OPTIONS=$CMAKE_OPTIONS_STRING" `
-          "-DINSTALL_TEST_COMPONENTS=$EXPECTED_COMPONENTS_STRING" `
-          -S "$SRC_DIR\install\test\cmake"
+      "-DCMAKE_PREFIX_PATH=$INSTALL_TEST_DIR" `
+      "-DINSTALL_TEST_CMAKE_OPTIONS=$CMAKE_OPTIONS_STRING" `
+      "-DINSTALL_TEST_COMPONENTS=$EXPECTED_COMPONENTS_STRING" `
+      -S "$SRC_DIR\install\test\cmake"
           
     $exit = $LASTEXITCODE
     if ($exit -ne 0) {
diff --git a/cmake/opentelemetry-proto.cmake b/cmake/opentelemetry-proto.cmake
index 648d21d2f2..c77a87488d 100644
--- a/cmake/opentelemetry-proto.cmake
+++ b/cmake/opentelemetry-proto.cmake
@@ -174,8 +174,10 @@ foreach(IMPORT_DIR ${PROTOBUF_IMPORT_DIRS})
   list(APPEND PROTOBUF_INCLUDE_FLAGS "-I${IMPORT_DIR}")
 endforeach()
 
-set(PROTOBUF_COMMON_FLAGS "--proto_path=${PROTO_PATH}"
-                          "--cpp_out=${GENERATED_PROTOBUF_PATH}")
+set(PROTOBUF_COMMON_FLAGS
+    "--proto_path=${PROTO_PATH}"
+    "--cpp_out=dllexport_decl=OPENTELEMETRY_PROTO_API:${GENERATED_PROTOBUF_PATH}"
+)
 # --experimental_allow_proto3_optional is available from 3.13 and be stable and
 # enabled by default from 3.16
 if(Protobuf_VERSION AND Protobuf_VERSION VERSION_LESS "3.16")
@@ -276,13 +278,13 @@ add_custom_command(
   DEPENDS ${PROTOBUF_GENERATE_DEPENDS})
 
 unset(OTELCPP_PROTO_TARGET_OPTIONS)
-if(CMAKE_SYSTEM_NAME MATCHES "Windows|MinGW|WindowsStore")
-  list(APPEND OTELCPP_PROTO_TARGET_OPTIONS STATIC)
-elseif((NOT protobuf_lib_type STREQUAL "STATIC_LIBRARY")
-       AND (NOT DEFINED BUILD_SHARED_LIBS OR BUILD_SHARED_LIBS))
+if((NOT protobuf_lib_type STREQUAL "STATIC_LIBRARY")
+   AND (NOT DEFINED BUILD_SHARED_LIBS OR BUILD_SHARED_LIBS))
   list(APPEND OTELCPP_PROTO_TARGET_OPTIONS SHARED)
+  set(OTELCPP_PROTO_LIB_TYPE "SHARED_LIBRARY")
 else()
   list(APPEND OTELCPP_PROTO_TARGET_OPTIONS STATIC)
+  set(OTELCPP_PROTO_LIB_TYPE "STATIC_LIBRARY")
 endif()
 
 set(OPENTELEMETRY_PROTO_TARGETS opentelemetry_proto)
@@ -299,13 +301,26 @@ add_library(
   ${METRICS_SERVICE_PB_CPP_FILE})
 set_target_version(opentelemetry_proto)
 
+if(OTELCPP_PROTO_LIB_TYPE STREQUAL "SHARED_LIBRARY")
+  project_build_tools_set_shared_library_declaration(OPENTELEMETRY_PROTO_API
+                                                     opentelemetry_proto)
+else()
+  project_build_tools_set_static_library_declaration(OPENTELEMETRY_PROTO_API
+                                                     opentelemetry_proto)
+endif()
+
 target_include_directories(
   opentelemetry_proto PUBLIC "$<BUILD_INTERFACE:${GENERATED_PROTOBUF_PATH}>"
                              "$<INSTALL_INTERFACE:include>")
 
 # Disable include-what-you-use and clang-tidy on generated code.
-set_target_properties(opentelemetry_proto PROPERTIES CXX_INCLUDE_WHAT_YOU_USE ""
-                                                     CXX_CLANG_TIDY "")
+set_target_properties(
+  opentelemetry_proto
+  PROPERTIES CXX_INCLUDE_WHAT_YOU_USE ""
+             CXX_CLANG_TIDY ""
+             C_VISIBILITY_PRESET "hidden"
+             CXX_VISIBILITY_PRESET "hidden"
+             VISIBILITY_INLINES_HIDDEN OFF)
 if(NOT Protobuf_INCLUDE_DIRS AND TARGET protobuf::libprotobuf)
   get_target_property(Protobuf_INCLUDE_DIRS protobuf::libprotobuf
                       INTERFACE_INCLUDE_DIRECTORIES)
@@ -323,10 +338,33 @@ if(WITH_OTLP_GRPC)
     ${LOGS_SERVICE_GRPC_PB_CPP_FILE} ${METRICS_SERVICE_GRPC_PB_CPP_FILE})
   set_target_version(opentelemetry_proto_grpc)
 
+  if(OTELCPP_PROTO_LIB_TYPE STREQUAL "SHARED_LIBRARY")
+    if(CMAKE_SYSTEM_NAME MATCHES "Windows|MinGW|WindowsStore")
+      # The codes generated by gRPC plugin do not support dll export/import
+      # declarations. To work around this, we enable WINDOWS_EXPORT_ALL_SYMBOLS
+      # property to export all symbols when building a shared library.
+      # TODO: This can be removed once gRPC plugin supports dll export/import.
+      set_target_properties(opentelemetry_proto_grpc
+                            PROPERTIES WINDOWS_EXPORT_ALL_SYMBOLS ON)
+    endif()
+  endif()
+
   # Disable include-what-you-use and clang-tidy on generated code.
+  # The codes generated by gRPC plugin do not support symbol visibility
+  # declarations for public APIs. To work around this, we set visibility
+  # to default and disable hidden inline visibility. Otherwise, building
+  # a shared library will fail when user changes the default visibility
+  # to hidden (e.g., via -fvisibility=hidden compiler flag).
+  # TODO: C_VISIBILITY_PRESET, CXX_VISIBILITY_PRESET, and
+  # VISIBILITY_INLINES_HIDDEN can be removed once gRPC plugin supports symbol
+  # visibility declarations.
   set_target_properties(
-    opentelemetry_proto_grpc PROPERTIES CXX_INCLUDE_WHAT_YOU_USE ""
-                                        CXX_CLANG_TIDY "")
+    opentelemetry_proto_grpc
+    PROPERTIES CXX_INCLUDE_WHAT_YOU_USE ""
+               CXX_CLANG_TIDY ""
+               C_VISIBILITY_PRESET "default"
+               CXX_VISIBILITY_PRESET "default"
+               VISIBILITY_INLINES_HIDDEN OFF)
 
   list(APPEND OPENTELEMETRY_PROTO_TARGETS opentelemetry_proto_grpc)
   target_link_libraries(opentelemetry_proto_grpc PUBLIC opentelemetry_proto)
@@ -338,7 +376,8 @@ if(WITH_OTLP_GRPC)
   # opentelemetry_exporter_otlp_grpc_client as a static library.
   get_target_property(grpc_lib_type gRPC::grpc++ TYPE)
 
-  if(grpc_lib_type STREQUAL "SHARED_LIBRARY")
+  if(grpc_lib_type STREQUAL "SHARED_LIBRARY" OR OTELCPP_PROTO_LIB_TYPE STREQUAL
+                                                "SHARED_LIBRARY")
     target_link_libraries(opentelemetry_proto_grpc PUBLIC gRPC::grpc++)
   endif()
   set_target_properties(opentelemetry_proto_grpc PROPERTIES EXPORT_NAME
diff --git a/cmake/tools.cmake b/cmake/tools.cmake
index 43ac5156d4..9988f73300 100644
--- a/cmake/tools.cmake
+++ b/cmake/tools.cmake
@@ -222,3 +222,100 @@ function(project_build_tools_patch_default_imported_config)
     endif()
   endforeach()
 endfunction()
+
+function(project_build_tools_set_export_declaration OUTPUT_VARNAME)
+  if(CMAKE_CXX_COMPILER_ID MATCHES "GNU|Clang|AppleClang|Intel|XL|XLClang")
+    if(CMAKE_SYSTEM_NAME STREQUAL "Windows")
+      set(${OUTPUT_VARNAME}
+          "__attribute__((__dllexport__))"
+          PARENT_SCOPE)
+    else()
+      set(${OUTPUT_VARNAME}
+          "__attribute__((visibility(\"default\")))"
+          PARENT_SCOPE)
+    endif()
+  elseif(MSVC)
+    if(CMAKE_SYSTEM_NAME STREQUAL "Windows")
+      set(${OUTPUT_VARNAME}
+          "__declspec(dllexport)"
+          PARENT_SCOPE)
+    else()
+      set(${OUTPUT_VARNAME}
+          ""
+          PARENT_SCOPE)
+    endif()
+  elseif(SunPro)
+    set(${OUTPUT_VARNAME}
+        "__global"
+        PARENT_SCOPE)
+  elseif(CMAKE_SYSTEM_NAME STREQUAL "Windows")
+    set(${OUTPUT_VARNAME}
+        "__declspec(dllexport)"
+        PARENT_SCOPE)
+  else()
+    set(${OUTPUT_VARNAME}
+        ""
+        PARENT_SCOPE)
+  endif()
+endfunction()
+
+function(project_build_tools_set_import_declaration OUTPUT_VARNAME)
+  if(CMAKE_CXX_COMPILER_ID MATCHES "GNU|Clang|AppleClang|Intel|XL|XLClang")
+    if(CMAKE_SYSTEM_NAME STREQUAL "Windows")
+      set(${OUTPUT_VARNAME}
+          "__attribute__((__dllimport__))"
+          PARENT_SCOPE)
+    else()
+      set(${OUTPUT_VARNAME}
+          ""
+          PARENT_SCOPE)
+    endif()
+  elseif(MSVC)
+    if(CMAKE_SYSTEM_NAME STREQUAL "Windows")
+      set(${OUTPUT_VARNAME}
+          "__declspec(dllimport)"
+          PARENT_SCOPE)
+    else()
+      set(${OUTPUT_VARNAME}
+          ""
+          PARENT_SCOPE)
+    endif()
+  elseif(CMAKE_CXX_COMPILER_ID STREQUAL "SunPro")
+    set(${OUTPUT_VARNAME}
+        "__global"
+        PARENT_SCOPE)
+  elseif(CMAKE_SYSTEM_NAME STREQUAL "Windows")
+    set(${OUTPUT_VARNAME}
+        "__declspec(dllimport)"
+        PARENT_SCOPE)
+  else()
+    set(${OUTPUT_VARNAME}
+        ""
+        PARENT_SCOPE)
+  endif()
+endfunction()
+
+function(project_build_tools_set_shared_library_declaration DEFINITION_VARNAME)
+  project_build_tools_set_export_declaration(EXPORT_DECLARATION)
+  project_build_tools_set_import_declaration(IMPORT_DECLARATION)
+  foreach(TARGET_NAME ${ARGN})
+    target_compile_definitions(
+      ${TARGET_NAME} INTERFACE "${DEFINITION_VARNAME}=${IMPORT_DECLARATION}")
+    target_compile_definitions(
+      ${TARGET_NAME} PRIVATE "${DEFINITION_VARNAME}=${EXPORT_DECLARATION}")
+  endforeach()
+endfunction()
+
+function(project_build_tools_set_static_library_declaration DEFINITION_VARNAME)
+  if(CMAKE_CXX_COMPILER_ID MATCHES "GNU|Clang|AppleClang|Intel|XL|XLClang")
+    foreach(TARGET_NAME ${ARGN})
+      target_compile_definitions(
+        ${TARGET_NAME}
+        PUBLIC "${DEFINITION_VARNAME}=__attribute__((visibility(\"default\")))")
+    endforeach()
+  else()
+    foreach(TARGET_NAME ${ARGN})
+      target_compile_definitions(${TARGET_NAME} PUBLIC "${DEFINITION_VARNAME}=")
+    endforeach()
+  endif()
+endfunction()
diff --git a/exporters/otlp/CMakeLists.txt b/exporters/otlp/CMakeLists.txt
index 23a5cd6b6c..bb7634a07c 100644
--- a/exporters/otlp/CMakeLists.txt
+++ b/exporters/otlp/CMakeLists.txt
@@ -250,10 +250,12 @@ if(WITH_OTLP_HTTP)
 
   target_link_libraries(
     opentelemetry_exporter_otlp_http_client
-    PUBLIC opentelemetry_sdk opentelemetry_ext
-    # Links flags of opentelemetry_http_client_curl should be public when
-    # building internal components
-    PRIVATE opentelemetry_proto
+    PUBLIC opentelemetry_sdk
+           opentelemetry_ext
+           # Links flags of opentelemetry_http_client_curl should be public when
+           # building internal components
+           "$<BUILD_INTERFACE:opentelemetry_proto>"
+    PRIVATE "$<INSTALL_INTERFACE:opentelemetry_proto>"
             "$<BUILD_INTERFACE:opentelemetry_http_client_curl>"
             "$<BUILD_INTERFACE:nlohmann_json::nlohmann_json>"
             "$<INSTALL_INTERFACE:opentelemetry_http_client_curl>")
@@ -409,7 +411,9 @@ if(WITH_OTLP_FILE)
   target_link_libraries(
     opentelemetry_exporter_otlp_file_client
     PUBLIC opentelemetry_sdk opentelemetry_common
-    PRIVATE opentelemetry_proto $<BUILD_INTERFACE:nlohmann_json::nlohmann_json>)
+           "$<BUILD_INTERFACE:opentelemetry_proto>"
+    PRIVATE "$<INSTALL_INTERFACE:opentelemetry_proto>"
+            "$<BUILD_INTERFACE:nlohmann_json::nlohmann_json>")
 
   target_include_directories(
     opentelemetry_exporter_otlp_file_client