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| 1 | +# Branding |
| 2 | + |
| 3 | +All fields are optional. Blank or absent fields fall back to defaults (adjective-animal release names, Mermaid default colors, no wording constraints). Agents read this file before generating release names, C4 diagrams, README banners, or any document with visual or copy identity. |
| 4 | + |
| 5 | +--- |
| 6 | + |
| 7 | +## Identity |
| 8 | + |
| 9 | +- **Project name:** Python Project Template |
| 10 | +- **Tagline:** Production-ready Python, from zero to workflow in minutes. |
| 11 | +- **Mission:** Eliminate boilerplate so engineers ship features, not setup. |
| 12 | +- **Vision:** The standard starting point for any serious Python project. |
| 13 | +- **Tone of voice:** Direct, precise, minimal. No fluff. |
| 14 | + |
| 15 | +## Visual |
| 16 | + |
| 17 | +- **Background/parchment:** `#faf7f2` → `#ede8e0` — warm off-white marble (primary surface) |
| 18 | +- **Primary text:** `#5c3d1e` → `#3b2410` — deep warm brown (body text, headings) |
| 19 | +- **Accent/gold:** `#c9a84c` → `#e8c96a` — antique gold (borders, highlights, lines) |
| 20 | +- **Secondary/blue:** `#7baabf` → `#4a7a96` — muted steel blue (labels, secondary text) |
| 21 | +- **Stone/marble:** `#f0ece4` → `#c8c0b8` — structural marble tone (temple columns, shapes) |
| 22 | +- **Logo:** `docs/assets/logo.svg` |
| 23 | +- **Banner:** `docs/assets/banner.svg` |
| 24 | + |
| 25 | +> Color system derived from the SVG assets (classical Greek temple aesthetic — marble, parchment, antique gold). Deep brown `#3b2410` on parchment `#faf7f2` achieves > 10:1 contrast (WCAG AAA). Gold accent used for decorative lines and borders only, not body text. |
| 26 | +
|
| 27 | +## Release Naming |
| 28 | + |
| 29 | +- **Convention:** `adjective-greek-figure` |
| 30 | +- **Theme:** Greek antiquity — philosophers, heroes, gods, mythological figures (e.g. "Nimble Socrates", "Resolute Athena", "Precise Pythagoras") |
| 31 | +- **Excluded words:** *(none)* |
| 32 | + |
| 33 | +## Wording |
| 34 | + |
| 35 | +- **Avoid:** `easy`, `simple`, `just`, `quick` — these undermine engineer credibility |
| 36 | +- **Prefer:** `minimal`, `precise`, `production-ready`, `zero-boilerplate` |
| 37 | + |
| 38 | +## Project Summary |
| 39 | + |
| 40 | +A Python project template with a production-ready AI-assisted delivery workflow. |
| 41 | +Ships with quality tooling (ruff, pyright, pytest, hypothesis), Gherkin-driven |
| 42 | +acceptance criteria, and four specialized AI agents covering scope through release. |
| 43 | +Use this summary in banners, release notes, and document headers. |
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